Pay-per-Click marketing can deliver immediate targeted traffic to your site – and the best part is that it’s all tracked, so you know exactly what is producing results.

Campaign Mojo makes your Pay-per-Click Program more effective by providing complete PPC program management, including industry-specific keyword analysis, dedicated landing pages and Bid Management Services that adjusts your bid amounts automatically depending on how effective the ad is.

Our Search Marketing experts are committed to effectively building and managing a Pay-per-Click campaign that really gets results. Drive leads to your site, then convert them into customers. That’s our goal for your business, and Campaign Mojo’s Pay-per-Click program will get you the results you need.

PPC Management Services

Objective Call - Our search marketing expert will consult with you to identify your industry and needs to develop a strategy that will be implemented to get you the best search results possible.

Keyword Research - We will perform independent research to better understand your business, industry and online competition. We also perform research on top industry keywords that will drive most visitors to your website.

Account Setup - We will setup accounts with Google/Yahoo! to activate your PPC. This includes creating a username & password, your billing options, and defining your geographical target locations.

Budget Management - Depending on the number of keywords and the amount of traffic you desire, we will work together to develop a budget that will maximize your exposure on the engines. We will create a daily budget for each campaign and set a monthly budget for the account.

Ad Copy - We will build two creative ads for each campaign, each with a title, a description totaling no more than 70 characters, a display URL, and a landing URL which will take the consumer to your landing page. Each ad copy will be relevant to the keywords selected and your landing page.

Landing Page Creation - We will create a landing page that is tightly focused on your particular product or service with the aim of getting the visitor to buy or take some form of action. We make sure your landing page is attractive and easily convertible.

Conversion Tracking - We insert a tracking code that makes it possible to associate specific keywords and ads with specific sales. Conversion Tracking will help you identify the keywords that actually lead to a purchase or lead so that you can make smarter budgeting decisions.